BRAND HISTORY

FRONTINEERS is like a mashup of 'frontiermen' and 'pioneers', blending the courage of those who explore new horizons with the creativity of those who forge ahead into uncharted territories!

FRONTIERS MEN

Frontiersmen who embarked upon long & dangerous journeys into the uncharted frontiers. On those long & tough journeys through the harsh terrains, Sturdy tools have acted as the lifeline for such adventurers whether it be the study leather coats acting as a protection against the unforgiving weather conditions or the saddle bags and rucksacks, acting as the storage space for lifesaving supplies and provisions. Being able to traverse the rugged terrain, meant that the frontiersmen also required study footwear.

AVIATION

PIONEERS

These pioneers faced the harsh subzero conditions. The only protection in such scenarios was a solution inspired by nature and perfected by human ingenuity. Natures part being the way how it gave thick hides to the animals who must survive harsh winters, and the human ingenuity of processing and tailoring these hides to make thermal insulation covers for the human body. Jackets in other words.

Such aviators also required their equipment's and supplies to be stored in a rugged space, that's where the pilot bag comes in. Being placed in a metal base, at high enough altitudes where the temperature fell half a century below zero (Celsius or Fahrenheit ), meant that these pioneers were in dire need to insulating their feet and rest of the body.